Wegner’s Continental Drift Theory

    Alfred Wegner was a German Meteorologist in the early 1900s who studied ancient climates. Like most people, the jigsaw puzzle appearance of the Atlantic continental margins caught his attention. He put together the evidence of ancient glaciations and the distribution of fossil to formulate a theory that the continents have moved over the … Read more

MARKETING MANAGEMENT

  Marketing Management is a social and managerial process by which individuals or firms obtain what they need or want through creating, offering, exchanging products of value with each others.   CORE CONCEPTS OF MARKETING   NEED/ WANT/ DEMAND:   Need: It is state of deprivation of some basic satisfaction.   Want: Desire for specific … Read more

Landforms

Three Geological divisions: The peninsular block The Himalayas and other Peninsular Mountains Indo-Ganga-Brahmaputra Plain   Peninsualar block is made of gneisses (metamorphic) and granites (igneous). Six physiographic divisions: The Northern and North-eastern Mountains The Northern Plain The Peninsular Plateau The Indian Desert The Coastal Plains The Islands Northern and North-Eastern Mountains Approximate length of the … Read more

The History of Licchavis

  The Lichchhavis (also Lichchavi, Licchavi) were an important member of the Vajjian confederacy. The early Indian traditions describe the Lichchhavis as Kshatriyas. Scholars reject the theory of foreign origin of the Lichchhavis on the strength of these traditions. But they were degraded to the status of fallen Kshatriyas due to their championship of non-Brahmanical … Read more

SIMPLIFICATION

Simplification Simplification is one of the most important part of Quantitative Aptitude section of any competitive exam. Today I am sharing all the techniques to solve Simplification questions quickly. Rules of Simplification V → Vinculum B → Remove Brackets – in the order ( ) , { }, [ ] O → Of D → Division M → Multiplication A … Read more

vardhan empire

Harsh Vardhan Emperor Harshavardhana, better known as Harsha, lived from 590 to 647 CE and was the third ruler of the Vardhana Empire, the last great empire in ancient India before the Islamic Invasion. He ruled from 606 CE to 647 CE. After Harshavardhana’s death, however, the Vardhana dynasty came to an end and its empire dissolved. India, the land … Read more

Drainage System of India

Drainage: Flow of water through well-defined channels. Network of such channels is called a drainage system . Drainage basin: An area drained by a river and its tributaries. Watershed: Boundary line separating one drainage basin from other. River basins are larger watersheds. Drainage pattern of an area depends on the geological time period, nature and … Read more