Persuasion Persuasion is an umbrella term of influence. Persuasion can attempt to influence a person’s beliefs, attitudes, intentions, motivations, or behaviors. In business, persuasion is a process aimed at changing a person’s (or a group’s) attitude or behavior toward some event, idea, object, or other person(s), by using written or spoken words to convey information, … Read more

Ethics in international funding

Ethics in international funding Historically speaking, internationalisation has been linked to commerce, but the advent of trade predates international trade, as we know it today. To this end, it is interesting to note how, right from the very beginning, the spread of rules and customs often took on a near sacred character in order to … Read more

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